Video-text retrieval has been stuck in the information mismatch caused by personalized and inadequate textual descriptions of videos. The substantial information gap between the two modalities hinders an effective cross-modal representation alignment, resulting in ambiguous retrieval results. Although text rewriting methods have been proposed to broaden text expressions, the modality gap remains significant, as the text representation space is hardly expanded with insufficient semantic enrichment.Instead, this paper turns to enhancing visual presentation, bridging video expression closer to textual representation via caption generation and thereby facilitating video-text matching.While multimodal large language models (mLLM) have shown a powerful capability to convert video content into text, carefully crafted prompts are essential to ensure the reasonableness and completeness of the generated captions. Therefore, this paper proposes an automatic caption enhancement method that improves expression quality and mitigates empiricism in augmented captions through self-learning.Additionally, an expertized caption selection mechanism is designed and introduced to customize augmented captions for each video, further exploring the utilization potential of caption augmentation.Our method is entirely data-driven, which not only dispenses with heavy data collection and computation workload but also improves self-adaptability by circumventing lexicon dependence and introducing personalized matching. The superiority of our method is validated by state-of-the-art results on various benchmarks, specifically achieving Top-1 recall accuracy of 68.5% on MSR-VTT, 68.1% on MSVD, and 62.0% on DiDeMo. Our code is publicly available at https://github.com/CaryXiang/ECA4VTR.
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