The proliferation of blockchain-based platform ecosystems in recent years has prompted scholars across various disciplines to explore the conditions leading to their successful deployment. However, developing a blockchain-based platform ecosystem creates various challenges for the platform sponsor that may influence industry-wide adoption and, ultimately, the platform's success. This study follows the development of TradeLens, a leading global shipping platform ecosystem underpinned by blockchain technology. We examine the factors affecting industry-wide adoption among global supply chain actors by unpacking platform value drivers and platform governance mechanisms identified at TradeLens. While the platform value hinges on the digitalization of workflows and the ecosystem leverage, the platform governance includes strategic (off-chain), technology (on-chain), and interoperability (on- and off-chain) governance - as mechanisms for effectively managing a blockchain-based platform ecosystem. This paper contributes to the literature on blockchain-based platform ecosystems and the platform literature.
翻译：近年来,基于供应链的平台生态系统激增,促使不同学科的学者们探索成功部署该平台的条件,然而,开发一个基于供应链的平台生态系统,给平台发起者带来了各种挑战,可能影响整个行业的采用,并最终影响平台的成功。本研究报告是继发展以供应链技术支撑的主要全球航运平台生态系统 " TradeLens " 之后编写的。我们研究了影响全球供应链行为者在全行业采用的因素,方法是拆解了平台的价值观驱动因素和TradeLens确定的平台治理机制。虽然平台价值取决于工作流程的数字化和生态系统杠杆,但平台治理包括战略(离链)、技术(连锁)和互操作性(离链)治理----作为有效管理基于供应链的平台生态系统的机制。本文为关于基于供应链的平台生态系统的文献和平台文献作出了贡献。
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