Although there is mounting empirical evidence for the increase in affective polarization, few mechanistic models can explain its emergence at the population level. The question of how such a phenomenon can emerge from divergent opinions of a population on an ideological issue is still an open issue. In this paper, we establish that human normativity, that is, individual expression of normative opinions based on beliefs about the population, can lead to population-level polarization when ideological institutions distort beliefs in accordance with their objective of moving expressed opinion to one extreme. Using a game-theoretic model, we establish that individuals with more extreme opinions will have more extreme rhetoric and higher misperceptions about their outgroup members. Our model also shows that when social recommendation systems mediate institutional signals, we can observe the formation of different institutional communities, each with its unique community structure and characteristics. Using the model, we identify practical strategies platforms can implement, such as reducing exposure to signals from ideological institutions and a tailored approach to content moderation, both of which can rectify the affective polarization problem within its purview.
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