Learning low-dimensional representation for large number of products present in an e-commerce catalogue plays a vital role as they are helpful in tasks like product ranking, product recommendation, finding similar products, modelling user-behaviour etc. Recently, a lot of tasks in the NLP field are getting tackled using the Transformer based models and these deep models are widely applicable in the industries setting to solve various problems. With this motivation, we apply transformer based model for learning contextual representation of products in an e-commerce setting. In this work, we propose a novel approach of pre-training transformer based model on a users generated sessions dataset obtained from a large fashion e-commerce platform to obtain latent product representation. Once pre-trained, we show that the low-dimension representation of the products can be obtained given the product attributes information as a textual sentence. We mainly pre-train BERT, RoBERTa, ALBERT and XLNET variants of transformer model and show a quantitative analysis of the products representation obtained from these models with respect to Next Product Recommendation(NPR) and Content Ranking(CR) tasks. For both the tasks, we collect an evaluation data from the fashion e-commerce platform and observe that XLNET model outperform other variants with a MRR of 0.5 for NPR and NDCG of 0.634 for CR. XLNET model also outperforms the Word2Vec based non-transformer baseline on both the downstream tasks. To the best of our knowledge, this is the first and novel work for pre-training transformer based models using users generated sessions data containing products that are represented with rich attributes information for adoption in e-commerce setting. These models can be further fine-tuned in order to solve various downstream tasks in e-commerce, thereby eliminating the need to train a model from scratch.
翻译:对于电子商务目录中存在的大量产品来说,学习低层面的低维代表性具有重要作用,因为它们有助于产品排名、产品建议、寻找类似产品、模拟用户行为等任务。 最近,NLP领域的许多任务正在使用基于变异器的模型得到处理,这些深层模型在行业环境中广泛适用,以解决各种问题。有了这一动机,我们应用基于变异器的模型,学习电子商务环境中的产品的背景代表性。在这项工作中,我们提议采用基于用户生成的届会数据集的培训前变压器新颖方法。从大型时装电子商务平台获得的数据集,以获得潜在的产品代表。在培训前,我们展示出产品中低差异的表示,因为产品作为基于变异模型的产业,我们应用了基于变异模型的变异器变异器模型,并展示了这些模型中的产品代表了“下产品”和“内容排序”数据集数据集,在培训前,我们用SLMRFS模型中的第一个任务,我们用基于SERDF的模型收集了一个用于NRFM格式的非变现模型的数据。