Empirical best prediction (EBP) is a well-known method for producing reliable proportion estimates when the primary data source provides only small or no sample from finite populations. There are at least two potential challenges encountered in implementing the existing EBP methodology. First, one must accurately link the sample to the finite population frame. This may be a difficult or even impossible task because of absence of identifiers that can be used to link sample and the frame. Secondly, the finite population frame typically contains limited auxiliary variables, which may not be adequate for building a reasonable working predictive model. We propose a data linkage approach in which we replace the finite population frame by a big sample that does not have the outcome binary variable of interest, but has a large set of auxiliary variables. Our proposed method calls for fitting the assumed model using data from the smaller sample, imputing the outcome variable for all the units of the big sample, and then finally using these imputed values to obtain standard weighted proportion using the big sample. We develop a new adjusted maximum likelihood method to avoid estimates of model variance on the boundary encountered in the commonly used in maximum likelihood estimation method. We propose an estimator of mean squared prediction error (MSPE) using a parametric bootstrap method and address computational issues by developing efficient EM algorithm. We illustrate the proposed methodology in the context of election projection for small areas.
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