政策引导下我国农产品供应链渠道选择及协调机制研究

项目名称： 政策引导下我国农产品供应链渠道选择及协调机制研究

项目编号： No.71301179

项目类型： 青年科学基金项目

立项/批准年度： 2014

项目学科： 管理科学

项目作者： 陈军

作者单位： 重庆交通大学

项目金额： 20.5万元

中文摘要： 我国正在通过农业政策支持，推动产地经营组织多元化发展。因此，研究农产品供应链在政策引导下如何协调运作有着重要的现实意义和学术价值。本项目从政策引导和市场机制二元作用的角度，研究农产品供应链生产商优化决策和协调机制，具体内容包括：运用生物种群演化理论和博弈论，研究政策引导下产地企业的渠道选择策略；兼顾利润目标和政策目标，研究政策引导下的农产品供应链协调契约设计；最后研究政策引导提升农产品供应链运作绩效的有效性，包括几种典型引导政策的实施效果和引导政策组合方案。通过本项目的研究，理论上解决引导政策的函数刻画，农产品产地企业竞争演化模型与渠道选择模型构建，引导政策有机嵌入市场机制的农产品供应链协调契约设计等关键科学问题，形成一套政策引导下的农产品供应链决策方法和政策引导方案，为农产品供应链产地企业和政府提供决策支持。

中文关键词： 农产品供应链；流通渠道；政策引导；协调机制；

英文摘要： At present, agricultural policies are used much to accelerate diversified development for agricultural business organization in the growing area. So it's significant in theory and practical application to research how to operate in coordination progress for the agri-food supply chain under policy guidance. In this project, the optimal decision of the producer and coordination mechanism will be studied based on the interaction of policy guidance and the market mechanism. Specifically, we study the channel selection decision-making of the producer firstly; then we study the design of the coordination contracts under policy guidance; finally we study the effectiveness of the policy to improve the supply chain performance, including discussion on the effectiveness of several different policies and design of mix policies. Through the studies in the project, we hope can resolve some key scientific problems which are description of policy function, establishing model of competition and evolution of the agri-enterprises, establishing model of channel selection of the producer, design of coordination contracts under polices being introduced to market mechanism, et al. Our target are propose the optimal decision-making method to be adopted by the producers and the optimal schemes of policy guidance to be adopted by the go

英文关键词： agri-food supply chain；circulation channel；policy guidance；coordination mechanism；