All a-board: sharing educational data science research with school districts

Educational data scientists often conduct research with the hopes of translating findings into lasting change through policy, civil society, or other channels. However, the bridge from research to practice can be fraught with sociopolitical frictions that impede, or altogether block, such translations -- especially when they are contentious or otherwise difficult to achieve. Focusing on one entrenched educational equity issue in US public schools -- racial and ethnic segregation -- we conduct randomized email outreach experiments and surveys to explore how local school districts respond to algorithmically-generated school catchment areas ("attendance boundaries") designed to foster more diverse and integrated schools. Cold email outreach to approximately 4,320 elected school board members across over 800 school districts informing them of potential boundary changes reveals a large average open rate of nearly 40%, but a relatively small click-through rate of 2.5% to an interactive dashboard depicting such changes. Board members, however, appear responsive to different messaging techniques -- particularly those that dovetail issues of racial and ethnic diversity with other top-of-mind issues (like school capacity planning). On the other hand, media coverage of the research drives more dashboard engagement, especially in more segregated districts. A small but rich set of survey responses from school board and community members across several districts identify data and operational bottlenecks to implementing boundary changes to foster more diverse schools, but also share affirmative comments on the potential viability of such changes. Together, our findings may support educational data scientists in more effectively disseminating research that aims to bridge educational inequalities through systems-level change.